Description
1. The owners of The Westside Coffee Company have asked you to help them define their target audience a bit more clearly. Create a 6-slide with 100 speaker notes for each slide Microsoft® PowerPoint® presentation in which you develop a consumer persona for each of the five segments using the Westside Coffee Company Customer Segments. For this presentation use the attached “9Zb_mkt498_v9_wk5_westside_coffee_company_customer_segments” document with 2-3 other scholarly sources.
2. Create an annual marketing plan for The Westside Coffee Company using the marketing calendar template. Assign a budgeted amount to each marketing activity in the plan to calculate a total marketing budget. Use estimated costs from prior assignments as a guideline for allocating a budget amount to each marketing activity you include on the spreadsheet that is from the “3hD_mkt498_v9_wk2_coffee_shop_keyword_search” file if needed. The marketing calendar to be completed in the attached xls: “uLS_mkt498_v9_wk5_marketing_calendar_template”.
3. Perform a breakeven analysis using the following assumptions in another document xls if possible. Show your calculation. Retail Coffee Shop Store:
Price of a cup of coffee: $6.00
Profit per cup: $4.00
Average daily customers: 750 customers
Determine whether your annual marketing budget falls within 7% to 10% of profits. Calculate this by dividing your marketing budget by the annual profit to determine the percentage. Show your calculation.
So three documents are needed: the PowerPoint presentation, marketing calendar, and break-even/budget analysis as 3 separate documents.
? ATTACHED: Template Customer segments (for paper 1), the marketing calendar, and costs xls for papers 2 and 3.Coffee Shop Keyword Search Results – July 1, 2020 – June 30, 2021
Avg. monthly searches
Competition
coffee near me
5000000
Low
Low Range
Top of page RTB
$
1.54
coffee shop
5000000
Low
$
1.21
cafe near me
500000
Low
$
1.80
coffee nearby
500000
Low
$
1.56
coffee shops near me
500000
Low
$
1.61
best coffee near me
50000
Low
$
1.34
biggby near me
50000
Low
$
0.70
bikini beans coffee
50000
Low
$
0.91
brewed awakening
50000
Low
$
1.49
0.47
Keyword
coffee bar
50000
High
$
coffee beans near me
50000
Low
$
1.20
coffee house
50000
Low
$
1.22
coffee house near me
50000
Low
$
1.46
coffee maxwell house
50000
High
$
0.57
coffee near me open
50000
Low
$
1.48
coffee places
50000
Low
$
1.14
coffee places near me
50000
Low
$
1.59
coffee roastery near me
50000
Low
$
1.49
coffee shops nearby
50000
Low
$
1.94
1.64
coffee shops open near me
50000
Low
$
coffee stands
50000
High
$
0.70
grounded coffee
50000
High
$
2.37
iced coffee near me
50000
Low
$
3.74
local coffee
50000
Low
$
1.23
local coffee shops near me
50000
Low
$
1.38
24 hour coffee
5000
Low
24 hour coffee near me
5000
Low
$
2.50
24 hour coffee shop
5000
Low
$
1.58
addicted coffee
5000
Low
$
0.34
0.27
Nil
awake coffee
5000
Low
$
best cafe near me
5000
Low
$
1.19
best coffee places near me
5000
Low
$
0.93
best coffee shop
5000
Low
$
1.10
best coffee shop near me
5000
Low
$
1.17
best grocery store coffee
5000
Medium
$
1.50
best trader joe’s coffee
5000
Low
$
1.27
better buzz near me
5000
Low
biggby coffee locations
5000
Low
$
biggby coffee near me
5000
Low
$
bikini barista near me
5000
Low
Nil
0.72
0.82
Nil
Nil
bikini barista stands near me
5000
Low
bikini coffee near me
5000
Low
bikini coffee shop
5000
Low
black owned coffee
5000
High
$
1.09
black owned coffee shops
5000
Low
$
1.47
1.55
$
2.51
Nil
black owned coffee shops near me
5000
Low
$
black rifle coffee company locations
5000
Low
$
0.28
blend coffee
5000
Medium
$
1.59
blue bottle coffee near me
5000
Low
$
1.87
blue bottle cold brew
5000
High
$
0.28
blue bottle near me
5000
Low
boston coffee shop
5000
Low
$
0.84
brew coffee bar
5000
Low
$
0.67
brooklyn coffee shops
5000
Low
$
0.80
buy starbucks cups
5000
High
$
Nil
0.30
Nil
cafe miki
5000
Low
cafe near me open
5000
Low
$
2.22
cafe nero near me
5000
Low
$
0.98
cafe shop
5000
Low
$
1.54
cafe with wifi near me
5000
Low
$
4.81
cafes near
5000
Low
$
1.31
cappuccino near me
5000
Low
$
2.95
cc coffee house
5000
Low
cc’s coffee near me
5000
Low
$
1.15
chemex 3 cup
5000
High
$
0.36
$
0.87
Nil
chobani cold brew
5000
High
cicada coffee bar
5000
Low
Nil
ck’s coffee shop
5000
Low
Nil
closest coffee shop
5000
Low
$
1.29
closest coffee shop near me
5000
Low
$
1.32
closest coffee shop to me
5000
Low
$
1.34
coffee and dessert near me
5000
Low
coffee and donuts near me
5000
Low
coffee and tea near me
5000
Low
coffee bar at home
5000
High
$
0.47
1.74
Nil
$
2.00
Nil
coffee bar near me
5000
Low
$
coffee cafe near me
5000
Low
$
1.35
coffee company
5000
Medium
$
1.25
coffee downtown
5000
Low
Nil
coffee haus
5000
Low
Nil
coffee house cafe
5000
Low
$
0.71
coffee near ne
5000
Low
$
1.31
coffee open
5000
Low
Nil
Nil
coffee outdoor seating
5000
Low
coffee places open near me
5000
Low
coffee shop aesthetic
5000
Low
coffee shop for sale
5000
Low
coffee shop georgetown
5000
Low
Nil
coffee shop with patio
5000
Low
Nil
coffee shop with wifi near me
5000
Low
$
3.26
coffee shops around me
5000
Low
$
1.49
coffee shops in the heights
5000
Low
coffee shops near my location
5000
Low
$
1.25
coffee shops open
5000
Low
$
0.94
coffee shops to study
5000
Low
Nil
coffee shops to study near me
5000
Low
Nil
coffee shops with indoor seating
5000
Low
Nil
coffee shops with outdoor seating
5000
Low
$
2.13
Nil
$
0.60
Nil
$
1.18
Nil
coffee shops with outdoor seating near me
5000
Low
coffee shops with wifi
5000
Low
$
2.54
coffee spot
5000
Low
$
1.51
coffee stands near me
5000
Low
$
1.90
coffee store
5000
High
$
0.87
coffee stores near me
5000
Low
$
1.28
cognoscenti coffee
5000
Low
$
0.46
cool coffee shops near me
5000
Low
$
2.12
corner coffee shop
5000
Low
$
0.88
cozy coffee
5000
Low
Nil
cozy coffee shop
5000
Low
Nil
crema coffee
5000
Low
$
1.46
cuban coffee near me
5000
Low
$
1.27
cup of joe coffee
5000
Low
$
0.56
cute cafes near me
5000
Low
$
1.30
cute coffee shops
5000
Low
cute coffee shops near me
5000
Low
dayton coffee shop
5000
Low
deja brew
5000
Low
$
0.54
devocion coffee
5000
Low
$
1.53
0.28
Nil
$
1.47
Nil
donut shop coffee
5000
High
$
donut shop coffee pods
5000
High
$
0.30
donut shop k cups
5000
High
$
0.35
dots coffee shop
5000
Low
doubleshot coffee
5000
Medium
downtown coffee shops
5000
Low
Nil
dunn brothers near me
5000
Low
Nil
dutch bros apparel
5000
High
Nil
$
$
0.31
0.09
dutch bros clothes
5000
High
$
0.12
espresso near me
5000
Low
$
2.20
fort smith coffee co
5000
Low
fruity pebble creamer
5000
High
$
gabi coffee and bakery
5000
Low
$
Nil
1.15
2.44
Nil
george’s coffee
5000
Low
good coffee
5000
Low
$
1.29
good coffee near me
5000
Low
$
1.27
good coffee shops near me
5000
Low
$
1.00
gourmet coffee near me
5000
Low
$
1.24
ground house coffee
5000
Low
grounded coffee beans
5000
High
higher grounds coffee shop
5000
Low
irish coffee shop
5000
Low
$
0.68
japanese coffee
5000
High
$
0.80
$
0.30
Nil
$
2.18
Nil
java house cold brew
5000
High
jojo coffee house
5000
Low
Nil
kapiolani coffee shop
5000
Low
Nil
kevista coffee
5000
Low
Nil
la colombe cold brew
5000
High
$
0.52
la colombe draft latte
5000
High
$
0.31
lalaland coffee
5000
Low
latte near me
5000
Low
lexington coffee shop
5000
Low
local cafes near me
5000
Low
$
1.72
1.34
1.17
Nil
$
3.00
Nil
local coffee roasters near me
5000
Low
$
local coffee shops
5000
Low
$
luke’s coffee
5000
Low
Nil
midtown coffee shops
5000
Low
Nil
nearest coffee place
5000
Low
$
1.20
nearest coffee shop near me
5000
Low
$
1.56
nespresso boutique near me
5000
Low
$
1.03
nespresso near me
5000
High
$
1.30
nespresso store near me
5000
High
$
1.01
new bremen coffee shop
5000
Low
Nil
new coffee shops near me
5000
Low
$
1.06
ninja coffee bar cf097
5000
High
$
0.22
original donut shop
5000
Low
Nil
outdoor coffee shop
5000
Low
Nil
outdoor coffee shops near me
5000
Low
Nil
outside coffee co
5000
Low
Nil
pavement coffee house
5000
Low
$
1.41
phoenix coffee
5000
Low
$
1.21
pj’s coffee near me
5000
Low
$
0.74
places to get coffee near me
5000
Low
$
1.72
ralph’s coffee
5000
Low
$
1.90
s3 coffee bar
5000
Low
$
0.68
shop starbucks
5000
High
$
0.27
0.28
0.96
small coffee bar
5000
High
$
small coffee shop
5000
Low
$
small coffee shops near me
5000
Low
Nil
soho coffee shops
5000
Low
Nil
soiree coffee bar
5000
Low
Nil
sparks coffee shop
5000
Low
Nil
specialty coffee near me
5000
Low
$
1.66
starbucks reusable hot cups
5000
High
$
0.52
starting a coffee shop
5000
Medium
$
0.96
store coffee beans
5000
High
$
0.66
$
0.64
study cafe near me
5000
Low
sturbridge coffee house
5000
Low
Nil
tea cafe near me
5000
Low
Nil
the coffee bar
5000
Low
$
2.65
the coffee shop
5000
Low
$
0.95
the original donut shop
5000
Low
$
0.94
tierra mia near me
5000
Low
Nil
times coffee shop
5000
Low
Nil
trader joe’s coffee
5000
High
$
0.23
trouble coffee
5000
Low
$
0.60
$
1.87
union coffee
5000
Low
uptown coffee shops
5000
Low
urban coffee
5000
Low
$
0.27
vanessa’s coffee shop
5000
Low
$
1.10
victor allen coffee pods
5000
High
$
0.29
viennese coffee house
5000
Low
$
1.15
vietnamese coffee near me
5000
Low
$
2.18
vietnamese coffee shop
5000
Low
$
2.00
village coffee shop
5000
Low
$
0.88
walters coffee shop
5000
Low
$
1.21
0.70
Nil
watts coffee house
5000
Low
$
wfm coffee bar
5000
Low
$
2.19
wine and coffee bar
5000
High
$
0.63
24 hour cafe near me
500
Low
24 hour coffee shop near me
500
Low
24 hr coffee near me
500
Low
Nil
24 hrs coffee shop
500
Low
Nil
24hr coffee near me
500
Low
Nil
$
$
1.39
1.75
602 coffee house
500
Low
Nil
8th street coffee house
500
Low
Nil
a coffee shop
500
Low
Nil
acre coffee montgomery village
500
Low
Nil
adams coffee shop
500
Low
Nil
addicted coffee bar
500
Low
Nil
aesthetic cafes near me
500
Low
Nil
aesthetic coffee shops near me
500
Low
Nil
agape coffee house
500
Low
Nil
alfred coffee melrose
500
Low
Nil
alice jules coffee house
500
Low
Nil
allegro coffee whole foods
500
Low
american coffee shop
500
Low
amp coffee
500
Low
$
0.97
andy’s coffee shop
500
Low
$
2.06
$
0.78
$
0.22
Nil
angelica’s coffee shop
500
Low
ann’s coffee shop
500
Low
Nil
antigua coffee shop
500
Low
Nil
any coffee shops open near me
500
Low
Nil
appalachian coffee company
500
Low
Nil
appalachian coffee house
500
Low
Nil
apricot coffee house
500
Low
Nil
arabic coffee near me
500
Medium
arabica coffee house
500
Low
arabica coffee shop
500
Low
$
0.90
Nil
$
1.10
arley coffee shop
500
Low
Nil
arthur’s coffee shop
500
Low
Nil
artisan coffee near me
500
Low
$
1.26
artisan coffee shop
500
Low
$
0.82
ashbary coffee house
500
Low
Nil
asterisk coffee bar
500
Low
Nil
athens coffee shop
500
Low
auburn coffee shops
500
Low
avondale coffee club
500
Low
awake coffee company
500
Medium
Nil
azukar coffee
500
Low
Nil
bar coffee shop
500
Low
Nil
bara coffee
500
Low
Nil
barista coffee house
500
Low
Nil
barista coffee near me
500
Low
Nil
barista coffee shop
500
Low
$
0.99
barista joe coffee
500
High
$
0.30
barista near me
500
Low
$
0.35
$
0.87
Nil
$
5.10
$
0.67
barista school near me
500
Low
beach cafes near me
500
Low
Nil
beacon coffee shop
500
Low
Nil
beans coffee house
500
Low
Nil
beans coffee shop
500
Low
$
0.90
bellaire coffee shop
500
Low
Nil
belmont coffee shop
500
Low
Nil
best cafe and bar hot springs
500
Low
Nil
best cappuccino near me
500
Low
Nil
best coffee around me
500
Low
Nil
best coffee beans near me
500
High
best coffee cafe near me
500
Low
best coffee house near me
500
Low
best coffee nearby
500
Low
best coffee places
500
Low
$
1.30
Nil
$
0.80
Nil
Nil
best coffee roasters near me
500
Low
$
best coffee shops in the world
500
Low
$
best coffee shops nearby
500
Low
Nil
best coffee shops to study near me
500
Low
Nil
best cuban coffee near me
500
Low
Nil
best espresso near me
500
Low
best grocery store coffee 2020
500
Low
best grocery store coffee beans
500
Medium
$
1.35
best iced coffee near me
500
Low
$
3.74
best latte near me
500
Low
$
3.00
1.26
$
1.25
0.80
1.03
Nil
best local coffee near me
500
Low
$
best store bought coffee
500
High
$
0.53
best store coffee
500
High
$
0.80
better buzz coffee near me
500
Low
Nil
bexley coffee shop
500
Low
Nil
bialetti 3 cup
500
High
biggby coffee hours
500
Low
biggby iced coffee
500
Low
bikini barista locations near me
500
Low
Nil
bikini beans near me
500
Low
Nil
bikini cafe near me
500
Low
Nil
bikini coffee shop near me
500
Low
Nil
bikini espresso near me
500
Low
Nil
bison coffee house
500
Low
Nil
black coffee bar
500
High
black coffee lounge
500
Low
Nil
black coffee near me
500
Low
Nil
black coffee shop
500
Low
Nil
$
0.32
Nil
$
0.75
$
1.25
Nil
black owned cafe near me
500
Low
black owned coffee company
500
High
$
1.10
black owned coffee near me
500
Low
$
1.12
black rifle coffee company location
500
Low
$
0.25
black rifle coffee shop locations
500
Low
$
0.72
1.12
black rifle coffee store locations
500
Low
$
black stag coffee
500
Low
$
0.27
blackbeard coffee
500
Low
$
0.72
blackbird coffee house
500
Low
blend coffee shop
500
Low
bloom and plume coffee
500
Low
Nil
bloom coffee shop
500
Low
Nil
blue bottle coffee cold brew
500
High
blue bottle coffee locations
500
Low
blue bottle coffee mug
500
High
$
0.26
0.26
Nil
$
1.84
$
0.24
Nil
blue bottle iced coffee
500
High
$
blue bottle locations
500
Low
$
0.29
blue bottle mug
500
High
$
0.28
blue bottle new orleans
500
Medium
$
1.77
blueberry line coffee house
500
Low
Nil
bob’s coffee shop
500
Low
Nil
bobby’s coffee shop
500
Low
$
0.84
bold coffee bar
500
Low
$
0.94
bottoms up coffee shop
500
Low
Nil
bovaconti coffee
500
Low
Nil
break coffee shop
500
Low
Nil
breathe coffee house
500
Low
Nil
brentwood coffee shops
500
Low
Nil
brew coffee house
500
Low
Nil
brew coffee shop
500
Low
Nil
brew coffee spot
500
Low
Nil
brewed awakening hours
500
Low
Nil
brewster coffee shop
500
Low
Nil
bridge coffee shop
500
Low
Nil
brig o doon coffee house
500
Low
Nil
brighton coffee house
500
Low
Nil
broadway coffee house
500
Low
Nil
broadway coffee shop
500
Low
Nil
broomwagon coffee
500
Low
Nil
built in coffee bar
500
High
bunkhouse coffee bar
500
Low
Nil
bunny cafe near me
500
Low
Nil
buy coffee beans
500
High
$
$
0.69
1.50
buy coffee near me
500
Low
$
1.15
buy nespresso pods near me
500
High
$
2.93
buy starbucks coffee
500
High
$
0.39
c&s coffee shop
500
Low
Nil
cabin coffee hours
500
Low
Nil
cactus coffee shop
500
Low
Nil
cafe bustelo brazil
500
High
cafe coffee shop
500
Low
Nil
cafe grumpy coffee
500
Low
Nil
cafe near here
500
Low
cafe near my location
500
Low
Nil
cafe near ne
500
Low
Nil
cafe near us
500
Low
Nil
cafe shop near me
500
Low
Nil
cafes near by
500
Low
Nil
california coffee bar
500
Low
Nil
camden coffee shop
500
Low
Nil
canadian coffee shop
500
Low
canvas coffee house
500
Low
Nil
capitol coffee house
500
Low
Nil
caramel waffle cookie creamer
500
High
Nil
carmela coffee company
500
Low
Nil
carrier coffee
500
Low
carter’s coffee bar
500
Low
casey coffee company
500
Low
$
0.39
$
1.78
$
0.98
$
0.77
Nil
Nil
cause coffee
500
Low
$
caza trail coffee
500
High
$
cbtl near me
500
Low
Nil
center coffee shop
500
Low
Nil
central coffee shoppe
500
Low
Nil
central park coffee shop
500
Low
Nil
charged coffee
500
Low
Nil
chateau coffee shop
500
Low
Nil
chelsea coffee house
500
Low
Nil
chemex 3 cup filters
500
High
$
0.35
$
1.10
chobani cold brew coffee
500
High
chobani oat pumpkin spice creamer
500
High
Nil
chobani peppermint mocha creamer
500
High
Nil
chobani pumpkin spice creamer
500
High
Nil
chocolate coffee shop
500
Low
Nil
chocolate glazed donut coffee
500
High
chrome yellow coffee
500
Low
Nil
city coffee house
500
Low
Nil
$
1.03
0.31
0.29
city local coffee
500
Low
Nil
ck’s on poplar
500
Low
Nil
clarence coffee shop
500
Low
Nil
classic coffee shop
500
Low
Nil
clayton’s coffee shop
500
Low
Nil
clo coffee co
500
Low
Nil
closest caribou coffee
500
Low
Nil
closest coffee near me
500
Low
$
1.56
closest coffee shop to my location
500
Low
$
1.32
cm coffee shop
500
Low
cobble hill coffee shop
500
Low
coco coffee shop
500
Low
coco coffeehouse
500
Low
$
1.96
cocoa pebbles coffee creamer
500
High
$
1.42
cocoon coffee house
500
Low
Nil
$
0.60
Nil
Nil
$
0.91
cofax coffee
500
Low
coffee 24 hours near me
500
Low
Nil
coffee and bikes
500
Low
Nil
coffee and crisp
500
Low
$
1.00
coffee and tea shops near me
500
Low
$
1.04
coffee bakery
500
Low
Nil
coffee bar 239
500
Low
Nil
coffee bar station
500
High
$
0.46
coffee bars for sale
500
High
$
0.39
coffee bean roasters near me
500
Medium
$
1.33
1.12
coffee bean shops near me
500
Medium
$
coffee beanery near me
500
Low
$
1.40
coffee beans shop
500
High
$
1.37
coffee beanz
500
Medium
Nil
coffee buzz
500
Low
Nil
coffee company near me
500
Low
coffee connections hilliard
500
Low
coffee deals near me
500
Medium
coffee house 29
500
Low
Nil
coffee house on 5th
500
Low
Nil
coffee in
500
Low
Nil
coffee local
500
Low
$
1.24
coffee lounge near me
500
Low
$
1.74
coffee manhattan
500
Medium
$
1.14
coffee near here
500
Low
$
1.59
coffee near us
500
Low
$
1.59
coffee nearby my location
500
Low
$
1.49
coffee old town
500
Low
$
1.24
Nil
$
1.70
Nil
Nil
coffee on the beach
500
Low
coffee places around me
500
Low
coffee places downtown
500
Low
coffee places near me open
500
Low
coffee places open
500
Low
Nil
coffee places with outdoor seating
500
Low
Nil
coffee retailers
500
High
coffee shop barista
500
Low
Nil
coffee shop cafe
500
Low
Nil
coffee shop hours
500
Low
Nil
coffee shop near here
500
Low
coffee shop outdoor
500
Low
coffee shops by me
500
Low
$
1.61
coffee shops for sale near me
500
Low
$
0.70
coffee shops indoor seating
500
Low
$
1.28
Nil
$
1.61
$
1.24
$
1.23
Nil
Nil
coffee shops near by
500
Low
$
1.56
coffee shops near me with outdoor seating
500
Low
$
2.17
coffee shops near ne
500
Low
Nil
coffee shops open christmas day
500
Low
Nil
coffee shops open today
500
Low
Nil
coffee shops with indoor seating near me
500
Low
Nil
coffee shops with patios near me
500
Low
Nil
coffee spot near me
500
Low
Nil
coffee stands open near me
500
Low
Nil
coffee stores
500
Low
$
1.23
1.68
0.73
coffee suppliers near me
500
High
$
coffee supply store
500
Medium
$
coffee tea near me
500
Low
coffee to go near me
500
Low
coffee with outdoor seating near me
500
Low
Nil
coffeeshop company
500
Low
Nil
cold coffee near me
500
Low
cold spring coffee house
500
Low
Nil
collaborative coffee bar
500
Low
Nil
colombian coffee house
500
Low
$
1.56
$
0.65
Nil
$
1.74
$
3.74
colombian coffee shop
500
Low
colonial coffee shop
500
Low
Nil
compass coffee hours
500
Low
Nil
compass coffee locations
500
Low
Nil
compass coffee near me
500
Low
cool beans coffee shop
500
Low
cool cafes near me
500
Low
cool coffee places near me
500
Low
$
1.10
Nil
$
1.20
Nil
cool coffee shops
500
Low
Nil
corner bakery cafe near me
500
Low
Nil
corner coffee cafe
500
Low
Nil
coronas coffee shop
500
Low
cotati coffee company
500
Low
$
0.49
Nil
$
2.19
counter culture espresso
500
High
courageous coffee
500
Low
cozy cafes near me
500
Low
cozy coffee cafe
500
Low
Nil
cozy coffee shops near me
500
Low
Nil
craft coffee near me
500
Low
crema coffee roasters
500
Low
Nil
crest coffee house
500
Low
Nil
crossroads coffee shop
500
Low
Nil
crumble coffee
500
Low
Nil
curiosity coffee bar
500
Low
Nil
cute coffee places near me
500
Low
Nil
d and d coffee shop
500
Low
$
1.12
d&d coffee shop
500
Low
$
0.54
daily brew coffee house
500
Low
Nil
daisy’s coffee shop
500
Low
Nil
daniels coffee
500
Low
$
1.40
day camp coffee
500
Low
$
1.50
deja brew cafe
500
Low
Nil
deja brew coffee house
500
Low
Nil
delran coffee shop
500
Low
Nil
devs coffee bar
500
Low
Nil
donut coffee
500
High
$
0.31
donut house chocolate glazed donut coffee
500
High
$
0.90
donut house coffee
500
High
$
0.30
donut house k cups
500
High
$
0.32
donut shop coffee grounds
500
High
$
0.30
donut shop coffee k cups
500
High
$
0.32
donut shop decaf k cups
500
High
$
0.35
donut shop mocha latte
500
High
$
0.34
0.31
Nil
$
1.05
$
2.10
donut shop nutty caramel
500
High
$
donut shop vanilla latte
500
High
$
0.30
donuts and coffee near me
500
Low
$
2.19
dope coffee company
500
Low
$
1.56
downtown coffee
500
Low
Nil
drip coffee cafe
500
Low
Nil
drip coffee shop
500
Low
Nil
duckyard coffee house
500
Low
Nil
dunkin donuts coffee near me
500
Medium
$
0.89
dunkin donuts midnight coffee
500
High
$
0.58
dunkin donuts thin mint coffee 2021
500
High
Nil
dunkin iced coffee jelly beans
500
Medium
Nil
dunn bros near me
500
Low
Nil
dunn brothers coffee near me
500
Low
Nil
dutch bros shop
500
Medium
$
1.16
dutch bros store
500
Low
$
0.42
east side coffee
500
Low
ecuadorian coffee
500
High
$
0.80
equator coffee roasters
500
Low
$
1.91
ernie’s coffee shop
500
Low
espresso bar near me
500
Low
espresso cafe near me
500
Low
espresso coffee near me
500
Medium
$
2.00
1.55
4.45
Nil
Nil
$
1.33
Nil
espresso shop
500
Medium
$
espresso shop near me
500
Low
$
espresso stands near me
500
Low
eureka springs coffee house
500
Low
evergreen coffee shop
500
Low
Nil
fairfax coffee house
500
Low
Nil
fairfield coffee shop
500
Low
Nil
fairview coffee shop
500
Low
Nil
falcon coffee bar
500
Low
Nil
famous coffee shops
500
Low
Nil
fancy cafe near me
500
Low
Nil
fancy coffee shops near me
500
Low
Nil
farewell coffee
500
Low
Nil
filter coffee near me
500
Medium
Nil
find a coffee shop
500
Low
Nil
find a coffee shop near me
500
Low
$
1.38
find coffee near me
500
Low
$
1.59
fleets coffee
500
Low
Nil
flemington coffee shop
500
Low
Nil
flow state coffee
500
Low
Nil
flower coffee shop
500
Low
Nil
foley coffee shop
500
Low
Nil
folklores coffee house
500
Low
Nil
frank’s coffee shop
500
Low
Nil
franklin coffee house
500
Low
Nil
french coffee shop near me
500
Low
Nil
friendship coffee house
500
Low
Nil
front porch coffee shop
500
Low
Nil
Nil
$
0.68
froth coffee bar
500
Low
Nil
fuel coffee bar
500
Low
Nil
fuel coffee shop
500
Low
Nil
fuller’s coffee shop
500
Low
Nil
gail ann coffee shop
500
Low
Nil
gallup coffee company
500
Low
Nil
gather coffee shop
500
Low
Nil
george’s coffee shop
500
Low
Nil
giant coffee
500
Low
Nil
gilbert’s coffee bar
500
Low
glass coffee house
500
Low
Nil
glastonbury coffee shop
500
Low
Nil
goat coffee shop
500
Low
Nil
good cafes
500
Low
Nil
good cafes near me
500
Low
$
3.42
$
1.61
Nil
good coffee places
500
Low
good coffee places near me
500
Low
good coffee shops
500
Low
great coffee near me
500
Low
$
1.05
great coffee shops near me
500
Low
$
1.27
great value donut shop coffee
500
High
$
0.17
green bean coffee shop
500
Low
$
1.26
green day coffee
500
Low
$
1.82
greenbean coffee house
500
Low
$
0.65
greenwich coffee shop
500
Low
$
1.33
Nil
Nil
grinders coffee bar
500
Low
$
grinding coffee co
500
Low
$
ground up coffee shop
500
Low
Nil
grounded coffee bar
500
Low
Nil
grounded coffee cafe
500
Low
Nil
grounded coffee house
500
Low
Nil
grounds coffee shop
500
Low
guilford coffee house
500
Low
h&h car wash
500
Low
harry potter cafe near me
500
Low
Nil
harry potter coffee shop
500
Low
Nil
harry potter themed coffee shop
500
Low
Nil
harvest coffee shop
500
Low
Nil
hasta muerte coffee
500
Low
hawks coffee shop
500
Low
Nil
hebrews coffee shop
500
Low
Nil
heine brothers near me
500
Low
Nil
hibernian coffee shop
500
Low
Nil
$
0.81
1.29
1.38
Nil
$
0.98
$
1.12
hillside coffee house
500
Low
Nil
hive coffee shop
500
Low
Nil
hivolt coffee
500
Low
Nil
holy grounds coffee shop
500
Low
Nil
hot coffee near me
500
Low
$
1.82
$
3.84
hot cup of coffee
500
High
hrd coffee shop
500
Low
Nil
huge coffee
500
Low
Nil
hyde park coffee shop
500
Low
Nil
i coffee bar
500
Low
Nil
iced coffee places near me
500
Low
$
3.74
iced latte near me
500
Low
$
2.38
ikea coffee bar
500
High
$
0.26
illy coffee shop
500
High
$
1.64
independent coffee shops
500
Low
Nil
$
2.00
independent coffee shops near me
500
Low
indoor coffee shops open
500
Low
Nil
industrial coffee shop
500
Low
Nil
international delight fruity pebbles
500
High
issa rae coffee shop
500
Low
Nil
italian coffee near me
500
Low
Nil
italian coffee shop near me
500
Low
Nil
ixv coffee
500
Low
jack’s coffee shop
500
Low
Nil
jacked up coffee bar
500
Low
Nil
jacob’s coffee house
500
Low
Nil
japanese coffee shop
500
Low
Nil
java cafe near me
500
Low
Nil
java gold coffee
500
High
java house near me
500
Low
Nil
jeremiah’s coffee house
500
Low
Nil
jeremy’s coffee shop
500
Low
Nil
jim’s coffee shop
500
Low
jitters coffee shop
500
Low
Nil
jobot coffee
500
Low
Nil
johnie’s coffee shop
500
Low
Nil
johnson hall coffee house
500
Low
joyce’s coffee shop
500
Low
k cup store
500
High
kam hing coffee shop
500
Low
Nil
kathy’s coffee shop
500
Low
Nil
kensington coffee shops
500
Low
Nil
keurig black friday deals 2020
500
High
Nil
$
0.68
$
1.15
$
0.24
$
0.33
$
1.28
Nil
$
1.00
keurig donut shop
500
High
$
0.34
keurig store
500
High
$
1.44
kimzey’s coffee
500
Low
Nil
kin coffee bar
500
Low
Nil
kingdom growers coffee
500
Medium
Nil
kingsbridge coffee shop
500
Low
$
0.72
kiosk coffee shop
500
Low
$
1.25
knotts coffee company
500
Low
$
1.77
koffee kult dark roast
500
High
$
0.26
korean coffee shop
500
Low
kroger coffee pods
500
High
$
0.92
kroger k cups
500
High
$
1.05
ktb coffee shop
500
Low
la colombe canned coffee
500
High
$
0.30
la colombe coffee draft latte
500
High
$
0.26
$
1.06
Nil
Nil
la colombe coffee near me
500
High
la colombe coffee roasters jp iberti
500
Low
la colombe cold brew 42 oz
500
High
$
0.57
la colombe draft latte oat milk
500
High
$
0.30
la colombe iced coffee
500
High
$
0.49
la colombe near me
500
Low
$
1.16
la colombe oat milk latte
500
High
$
0.24
la colombe oatmilk draft latte
500
High
$
0.32
la colombe pumpkin spice
500
High
la colombe triple draft latte
500
High
$
0.31
$
0.31
Nil
Nil
la colombe vanilla draft latte
500
High
lafayette coffee shop
500
Low
Nil
lakeside coffee house
500
Low
Nil
landmark coffee shop
500
Low
Nil
larema coffee house
500
Low
Nil
lavazza coffee shop
500
Medium
$
0.96
lavazza super crema coffee beans
500
High
$
0.83
lavish coffee bar
500
Low
Nil
le coffee shop
500
Low
Nil
lee’s coffee near me
500
Low
Nil
leslie coffee co
500
Low
Nil
lexington coffee co
500
Low
Nil
lift coffee bar
500
Low
Nil
lima coffee shop
500
Low
Nil
lincoln coffee shop
500
Low
Nil
lindas coffee shop
500
Low
Nil
lisa’s coffee shop
500
Low
Nil
little cafes near me
500
Low
$
0.99
$
0.70
little coffee
500
Medium
little coffee shop
500
Low
Nil
little joy coffee
500
Low
Nil
local coffee beans near me
500
High
$
1.23
local coffee near me
500
Low
$
1.37
$
1.49
local roasters near me
500
Low
locally owned coffee shops
500
Low
Nil
loch coffee
500
Low
Nil
lucky cup coffee
500
Low
Nil
luna coffee shop
500
Low
Nil
lydig coffee house
500
Low
m7 coffee house
500
Low
macchiato coffee shop
500
Low
madison place coffee shop
500
Low
magnolia coffee house
500
Low
$
0.84
Nil
$
3.72
Nil
Nil
$
1.28
magnolia coffee shop
500
Low
mahogany coffee
500
High
Nil
main street coffee shop
500
Low
Nil
mane coffee
500
Low
Nil
marietta coffee company
500
Low
Nil
matildas cafe
500
Low
Nil
maypop coffee
500
Low
Nil
meijer coffee
500
High
$
2.64
mexican coffee shop
500
Low
$
3.34
michaels coffee shop
500
Low
Nil
michelangelo’s coffee house
500
Low
Nil
mike’s coffee shop
500
Low
Nil
miles coffee bar
500
Low
milk and honey coffee shop
500
Low
Nil
millies coffee shop
500
Low
Nil
milo coffee house
500
Low
Nil
mini coffee bar
500
High
Nil
mini starbucks reusable cup
500
High
Nil
mobile coffee
500
High
$
0.60
mobile coffee bar
500
High
$
1.44
1.03
$
0.46
mobile coffee shop
500
High
$
mobile coffee shop for sale
500
High
$
0.62
moby’s coffee shop
500
Low
$
1.01
mocha coffee shop
500
Low
Nil
mocha nut coffee shop
500
Low
Nil
modern coffee bar
500
High
modern coffee shop
500
Low
Nil
moka near me
500
Low
Nil
$
0.66
molecule coffee
500
Low
Nil
mom and pop coffee
500
Low
Nil
monks coffee shop
500
Low
montecito coffee shop
500
Low
moonshot coffee bar
500
Low
$
0.46
0.27
$
1.60
Nil
morning joe coffee
500
High
$
my coffee roastery
500
Low
$
1.66
my coffee shop
500
Low
$
0.88
narrows coffee shop
500
Low
native coffee co
500
Low
$
0.83
near by coffee shop
500
Low
$
1.46
nearest cafe near me
500
Low
$
1.61
nearest coffee house
500
Low
$
1.23
neil’s coffee shop
500
Low
$
0.91
neptune coffee
500
Low
$
0.65
1.23
1.91
Nil
nespresso pods in store
500
High
$
nespresso shop near me
500
Medium
$
new cafe near me
500
Low
new coffee shop
500
Low
new holland coffee shop
500
Low
Nil
newport coffee shops
500
Low
Nil
nice cafe near me
500
Low
Nil
nice coffee places near me
500
Low
Nil
nice coffee shops near me
500
Low
$
1.47
nick’s coffee shop
500
Low
$
1.85
$
0.71
Nil
$
1.12
nine line coffee
500
High
ntaba coffee haus
500
Low
nutty caramel coffee
500
High
oaks coffee house
500
Low
Nil
ocf coffee house
500
Low
Nil
old coffee shop
500
Low
Nil
old town coffee company
500
Low
Nil
old town coffee shop
500
Low
Nil
omi’s coffee shop
500
Low
Nil
omis coffee shop
500
Low
Nil
on the grind near me
500
Low
Nil
open coffee
500
Low
Nil
orange coffee bar
500
Low
Nil
orange couch coffee house
500
Low
Nil
orange spot coffee
500
Low
Nil
organic coffee shop
500
Low
$
1.43
organic coffee shop near me
500
Low
$
1.51
original donut shop coffee
500
High
$
0.32
Nil
$
0.31
outdoor coffee co
500
Low
Nil
outdoor coffee near me
500
Low
Nil
outdoor seating coffee shop
500
Low
Nil
outdoor seating coffee shops near me
500
Low
Nil
outside coffee shops near me
500
Low
Nil
overflow coffee bar
500
Low
Nil
owning a coffee shop
500
Low
paris cafe near me
500
Low
parkside coffee shop
500
Low
$
0.41
paul coffee shop
500
Low
$
0.85
pause coffee house
500
Low
peet’s coffee shop
500
Low
$
0.74
peppermint coffee k cups
500
High
$
0.29
perk coffee shop
500
Low
$
1.10
pet cafe near me
500
Low
$
$
0.98
Nil
Nil
1.80
pet friendly cafe near me
500
Low
Nil
pet friendly coffee shops near me
500
Low
Nil
petit jean coffee house
500
Low
Nil
pinoy cafe
500
Low
Nil
pj coffee shop
500
Low
Nil
places to get coffee
500
Low
playground coffee shop
500
Low
plg coffee house
500
Low
polish coffee
500
High
Nil
pop fancy cafe
500
Low
Nil
pop up coffee
500
High
Nil
pop up coffee shop
500
Low
$
0.74
popular coffee shops
500
Low
$
0.96
portable coffee bar
500
High
$
0.48
porters coffee house
500
Low
pour over coffee near me
500
Medium
$
3.07
prevail coffee
500
Low
$
0.65
public coffee
500
Low
Nil
quiet cafe near me
500
Low
Nil
quiet coffee shops near me
500
Low
$
1.76
Nil
$
0.55
Nil
Nil
$
4.00
ralph lauren coffee shop
500
Low
red hill coffee shop
500
Low
Nil
redtree coffee
500
Low
Nil
refill coffee
500
Low
Nil
rembrandt’s coffee house
500
Low
Nil
renew coffee and bakery
500
Low
Nil
republik coffee bar
500
Low
Nil
resistencia coffee
500
Low
Nil
$
0.27
ripafratta coffee
500
High
ripon coffee house
500
Low
Nil
rise and grind coffee shop
500
Low
Nil
rise coffee shop
500
Low
riverside coffee shop
500
Low
$
0.70
Nil
roasted coffee company
500
Low
$
roasted coffee shop
500
Low
$
0.94
roastery near me
500
Low
$
1.25
roasting plant coffee
500
Low
$
1.26
rooftop coffee shop
500
Low
Nil
root house coffee
500
Low
Nil
royal oak coffee shops
500
Low
Nil
rustic coffee bar
500
High
rustic coffee shop
500
High
Nil
sandwich cafe near me
500
Low
Nil
savona coffee house
500
Low
Nil
savvy house coffee bar
500
Low
Nil
scooters coffee shop
500
Low
$
0.65
seattle coffee house
500
Low
$
1.20
seattle’s best k cups
500
High
$
0.50
seattle’s best portside blend
500
High
$
0.32
seguin coffee company
500
Low
Nil
sequoia coffee co
500
Low
Nil
sheri’s coffee house
500
Low
Nil
shine coffee company
500
Low
$
1.23
0.44
Nil
shop coffee
500
Medium
$
shop nespresso
500
High
$
2.46
shop starbucks cups
500
High
$
0.28
shoprite coffee
500
High
$
0.37
shoreline coffee shop
500
Low
Nil
simons coffee
500
Low
Nil
simple coffee house
500
Low
Nil
sisters coffee shop
500
Low
Nil
small cafes near me
500
Low
sml coffee house
500
Low
Nil
socialite coffee bar
500
Low
Nil
source coffeehouse
500
Low
Nil
southington coffee house
500
Low
Nil
speciality coffee near me
500
Low
$
1.87
specialty coffee shop
500
Low
$
1.43
specialty coffee shops near me
500
Low
$
1.64
speckled ax coffee
500
Low
Nil
spot coffee near me
500
Low
Nil
$
1.25
1.02
spot coffee snyder
500
Low
Nil
starbucks christmas reusable cups 2020
500
High
Nil
starbucks coffee in stores
500
High
$
0.92
starbucks coffee shop
500
Low
$
1.30
starbucks coffee shop near me
500
Low
$
2.16
2.44
3.00
starbucks honey and madagascar vanilla
500
High
$
starbucks number of stores
500
Low
$
starbucks partner store
500
Low
Nil
station coffee shop
500
Low
Nil
stella coffee shop
500
Low
stillwater coffee shops
500
Low
stir coffee bar
500
Low
stirling’s coffee house
500
Low
store ground coffee
500
High
$
strong coffee company
500
High
$
$
0.58
Nil
$
0.26
Nil
0.69
2.39
strongest coffee in stores
500
High
Nil
sundara coffee house
500
Low
Nil
sunshine coffee house
500
Low
Nil
swallow coffee shop
500
Low
Nil
sweet cafe near me
500
Low
Nil
tak’s coffee shop
500
Low
tarboro coffee house
500
Low
Nil
tea and coffee near me
500
Low
Nil
tea and coffee shop
500
Low
Nil
tenafly coffee company
500
Low
$
0.63
Nil
$
0.59
terrace coffee shop
500
Low
terrapin coffee
500
Low
Nil
terry’s coffee shop
500
Low
Nil
the 101 coffee shop
500
Low
Nil
the alchemist coffee shop
500
Low
Nil
the best coffee shop
500
Low
$
0.96
the blend coffee
500
Low
$
1.24
the brew coffeehouse
500
Low
Nil
the bridge coffee shop
500
Low
Nil
the coffee bean & tea leaf near me
500
Low
Nil
the coffee bean and tea leaf near me
500
Low
$
the coffee bean near me
500
Low
$
the coffee cup cafe
500
Low
Nil
the coffee house cafe
500
Low
Nil
the coffee house franklin
500
Low
Nil
the coffee house near me
500
Low
Nil
the coffee place
500
Low
Nil
the coffee shop near me
500
Low
Nil
0.68
1.13
the cove coffee shop
500
Low
$
1.32
the donut shop coffee
500
High
$
0.40
the donut shop k cups
500
High
$
0.54
the grove coffee house
500
Low
Nil
the grove coffee shop
500
Low
Nil
the hideout coffee house
500
Low
Nil
the little coffee shop
500
Low
$
1.04
the local coffee
500
Low
$
1.04
the local coffee shop
500
Low
$
0.81
the miles coffee bar
500
Low
$
0.46
the nearest coffee shop
500
Low
$
1.45
the nile coffee shop
500
Low
the original donut shop coffee
500
High
the perk coffee shop
500
Low
the rise coffee bar
500
Low
Nil
$
0.53
Nil
$
2.92
the spot coffee
500
Low
Nil
the spot coffee shop
500
Low
Nil
the station coffee
500
Low
Nil
the village coffee house
500
Low
Nil
the village coffee shop
500
Low
the westside coffee company
500
Low
Nil
thrive coffee house
500
Low
Nil
throughgood coffee
500
Low
tierra mia coffee near me
500
Low
Nil
tiferet coffee house
500
Low
Nil
tiny coffee shop
500
Low
Nil
toasted coffee house
500
Low
Nil
top cafes near me
500
Low
Nil
top coffee shops
500
Low
Nil
travis coffee shop
500
Low
Nil
treme coffee house
500
Low
Nil
trendy cafes near me
500
Low
Nil
trendy coffee shops near me
500
Low
Nil
triangle coffee house
500
Low
Nil
tribes coffee house
500
Low
Nil
trio coffee house
500
Low
Nil
tropical coffee shop
500
Low
turkish coffee shop
500
Low
Nil
ultra coffee bar
500
Low
Nil
underground coffee shop
500
Low
Nil
union coffee bar
500
Low
Nil
union coffee co
500
Low
Nil
union coffee shop
500
Low
Nil
$
0.94
$
0.51
$
0.53
unique coffee shops
500
Low
Nil
unique coffee shops near me
500
Low
Nil
unlocked coffee creamer
500
High
$
0.72
unlocked creamer
500
High
$
1.00
urban coffee shop
500
Low
Nil
urby coffee shop
500
Low
Nil
vanessa coffee shop
500
Low
Nil
vanilla coke coffee
500
High
$
0.30
vanilla latte k cups
500
High
$
0.87
vendella coffee
500
Low
Nil
vespr coffee
500
Low
Nil
victor allen k cups
500
High
$
0.37
victor’s coffee shop
500
Low
$
0.55
vienna coffee shop
500
Low
Nil
village coffee and goods
500
Low
Nil
village coffee house
500
Low
Nil
viva coffee house
500
Low
Nil
wailana coffee house
500
Low
Nil
wake coffee
500
Low
wallers coffee shop
500
Low
Nil
walmart black friday keurig
500
High
Nil
walmart donut shop coffee
500
High
washington coffee shop
500
Low
Nil
washougal coffee company
500
Low
Nil
watermark coffee shop
500
Low
$
0.95
$
0.17
Nil
wayfair coffee bar
500
High
$
0.93
wegmans coffee shop
500
Low
$
1.66
west end coffee house
500
Low
white coffee bar
500
High
white oak coffee house
500
Low
whole foods coffee bar
500
Low
windsor coffee shops
500
Low
wired coffee bar
500
Low
$
0.53
wired coffee shop
500
Low
$
0.86
woodstock coffee shop
500
Low
Nil
working cafe near me
500
Low
Nil
wydown coffee
500
Low
Nil
yankee coffee shop
500
Low
Nil
yemenia coffee
500
Medium
zanzibar coffee house
500
Low
Nil
zen coffee bar
500
Low
Nil
zero tolerance coffee
500
Low
Nil
24 hrs coffee shop near me
50
Low
Nil
Nil
$
0.42
Nil
$
1.80
Nil
$
1.66
alliance coffee
50
Low
Nil
almond coffee house
50
Low
Nil
any cafe near me
50
Low
Nil
aroma espresso bar near me
50
Low
Nil
at coffee
50
Low
Nil
awake coffee house
50
Low
Nil
barista cafe near me
50
Low
Nil
barista coffee co
50
Medium
Nil
barista store
50
Medium
beautiful cafe near me
50
Low
Nil
beck’s coffee shop
50
Low
Nil
best cafes in banjara hills
50
Unknown
Nil
best cold coffee near me
50
Low
Nil
big coffee house
50
Low
Nil
black coffee cafe
50
Low
Nil
brooklyn donut & coffee co
50
Unknown
Nil
bunny beans cafe
50
Unknown
Nil
cabin cafe near me
50
Low
Nil
cafe coffee bar
50
High
Nil
cafe house near me
50
Low
Nil
cafe in near me
50
Low
Nil
cafe near by me
50
Low
Nil
cafe near me open today
50
Low
Nil
cafe near park street
50
Low
Nil
cafe nero coffee
50
Low
$
0.67
Nil
$
0.55
cafe shop for sale
50
High
cappuccino bakery
50
Low
Nil
chai cafe near me
50
Low
Nil
coco espresso
50
Low
Nil
coffee & more
50
Low
Nil
coffee and tea company
50
Medium
coffee cafe day near me
50
Unknown
Nil
coffee cafe nearby
50
Low
Nil
coffee house new town
50
Low
Nil
coffee near by me
50
Low
Nil
coffee near me coffee near me
50
Low
Nil
coffee shop mother
50
Low
Nil
coffee shops in jumeirah
50
Unknown
Nil
coffee smith westgate
50
Unknown
Nil
coffee stall
50
High
Nil
coffeed cafe
50
Low
Nil
cold coffee shop near me
50
Low
Nil
colin harmon
50
Low
Nil
$
0.97
collins coffee house
50
Low
Nil
cosy cafes near me
50
Low
Nil
creekside coffee cafe
50
Low
Nil
crema coffee co
50
Low
Nil
cup coffee shop
50
Low
Nil
daily coffee shop
50
Low
Nil
dope cafe
50
Low
Nil
east city coffee shop
50
Unknown
Nil
eden coffee shop
50
Low
Nil
espresso boutique
50
Low
Nil
famous cafe near me
50
Low
Nil
famous coffee shops in the world
50
Low
Nil
great cafes near me
50
Low
Nil
green coffee shop
50
Low
Nil
hans coffee shop
50
Low
Nil
harmony coffee shop
50
Low
Nil
honey coffee bar
50
Low
Nil
hot brew bts coffee
50
High
Nil
insomnia coffee shop
50
Low
Nil
intramuros coffee shop
50
Low
Nil
janson coffee
50
Medium
Nil
jijai coffee house
50
Low
Nil
jj bean near me
50
Low
Nil
joy coffee bar
50
Low
Nil
kid friendly cafe near me
50
Low
Nil
kid friendly cafes near me
50
Low
Nil
london coffee house
50
Low
Nil
lucky 17 cafe
50
Unknown
Nil
mia coffee shop
50
Low
Nil
michaels coffee house
50
Low
Nil
mini coffee shop
50
High
Nil
minimalist coffee shop
50
Low
Nil
muggin coffee house
50
Low
Nil
my cafe and bar
50
Unknown
Nil
near by cafe shop
50
Low
Nil
near cafe shop
50
Low
Nil
nearby cafe near me
50
Low
Nil
nespresso black friday 2019
50
Unknown
Nil
nesting grounds cafe
50
Low
Nil
new cafe 2021
50
Low
Nil
new coffee house
50
Low
Nil
new coffee house new town
50
Low
Nil
new town coffee house location
50
Unknown
Nil
nice coffee near me
50
Low
Nil
night cafe near me
50
Low
Nil
north star coffee shop
50
Low
Nil
old coffee house
50
Low
Nil
on the go coffee near me
50
Low
Nil
one coffee house
50
Low
Nil
pascal coffee house
50
Low
Nil
perch coffee
50
Low
Nil
plant vibes cafe
50
Low
Nil
portable coffee shop
50
High
reeds coffee shop
50
Low
Nil
regular coffee company
50
Low
Nil
roastery coffee house
50
Low
Nil
running a coffee shop
50
Low
sage coffee shop
50
Low
Nil
saint coffee bar
50
Low
Nil
san francisco coffee near me
50
Low
Nil
scandinavian coffee shop
50
Low
Nil
seattle coffee near me
50
Low
Nil
second cup coffee shop
50
Low
Nil
sol coffee bar
50
Low
Nil
special blend coffee
50
High
Nil
speciality coffee shop
50
Low
Nil
starbucks smoked butterscotch latte 2021
50
Low
Nil
starbucks stores worldwide
50
Low
Nil
steam coffee shop
50
Low
Nil
sunrise coffee 1kg
50
Unknown
Nil
taman molek cafe
50
Unknown
Nil
tchibo coffee beans
50
High
the bike coffee
50
Unknown
Nil
the commons coffee house
50
Low
Nil
the daily coffee shop
50
Low
Nil
the good cup coffee company
50
Low
Nil
the roastery coffee house
50
Low
Nil
the urban coffee house
50
Low
Nil
third coffee
50
Low
Nil
tim hortons shop
50
High
Nil
top of the mornin coffee company
50
Medium
Nil
trail coffee co
50
Low
Nil
tribute coffee house
50
Low
Nil
turkish coffee house
50
Low
Nil
ucc the blend 114
50
High
Nil
ucc the blend 117
50
High
Nil
$
1.05
$
0.99
$
0.31
underwood coffee house
50
Low
Nil
union coffee beans
50
Medium
Nil
urban coffee bar
50
Medium
Nil
urban coffee culture
50
Low
urban coffee house
50
Low
Nil
vanilla coffee shop
50
Medium
Nil
walters coffe
50
Low
Nil
waves coffee near me
50
Unknown
Nil
willows coffee shop
50
Low
Nil
zeus coffee co
50
Unknown
Nil
coffee house levi
0
Unknown
Nil
pascals coffee house
Nil
Unknown
Nil
$
0.71
June 30, 2021
High Range
Top of page RTB
$
5.00
$
3.61
$
10.00
$
3.75
$
7.51
$
6.34
$
2.48
$
3.55
$
3.32
$
1.46
$
3.37
$
3.37
$
6.00
$
4.20
$
5.00
$
3.43
$
6.42
$
4.57
$
3.58
$
7.57
$
2.46
$
8.00
$
7.35
$
3.67
$
3.55
Nil
$
40.06
$
3.66
$
2.13
$
11.39
$
10.60
$
2.52
$
3.00
$
6.90
$
25.00
$
1.94
Nil
$
1.63
$
2.06
Nil
Nil
$
5.00
Nil
$
3.21
$
2.71
$
15.55
$
1.34
$
5.13
$
4.47
$
3.00
Nil
$
2.58
$
1.02
$
1.82
$
0.60
Nil
$
13.72
$
46.62
$
3.71
$
12.41
$
5.39
$
6.72
Nil
$
43.88
$
0.97
$
1.74
Nil
Nil
$
4.20
$
4.43
$
3.53
Nil
$
8.87
Nil
$
1.56
$
4.43
$
4.79
$
4.43
Nil
Nil
$
2.37
$
9.95
Nil
Nil
$
38.18
Nil
$
1.51
Nil
Nil
$
26.38
$
4.88
Nil
$
3.37
$
7.17
Nil
Nil
Nil
$
4.51
Nil
$
40.00
$
2.81
$
5.00
$
2.00
$
3.44
$
5.20
$
4.51
$
3.58
Nil
Nil
$
5.02
$
10.25
$
2.65
$
3.11
Nil
$
6.00
Nil
$
2.23
$
4.37
$
1.27
$
1.58
$
1.63
Nil
$
10.50
Nil
Nil
$
0.81
$
0.68
$
13.97
Nil
$
2.50
$
5.00
Nil
$
5.78
$
3.93
$
3.00
$
3.64
Nil
$
8.00
Nil
$
2.85
$
2.66
$
3.50
Nil
Nil
Nil
$
2.88
$
1.72
Nil
$
3.24
Nil
$
3.91
$
3.80
$
3.01
Nil
Nil
$
3.40
$
3.91
$
4.25
$
4.84
$
4.56
Nil
$
3.26
$
0.93
Nil
Nil
Nil
Nil
$
3.20
$
2.19
$
12.93
$
11.42
$
5.47
$
2.24
$
1.92
$
1.40
$
3.39
Nil
Nil
Nil
Nil
$
4.25
$
3.00
$
10.74
$
2.00
$
17.51
Nil
Nil
$
7.67
$
3.61
$
1.27
Nil
Nil
$
1.55
$
2.62
$
5.36
Nil
$
1.44
$
1.88
$
1.48
$
3.94
$
6.59
$
5.86
$
1.39
$
2.35
$
2.75
$
4.87
$
3.24
Nil
$
9.70
Nil
Nil
$
3.65
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
0.29
Nil
$
1.00
$
5.29
$
2.92
Nil
Nil
Nil
Nil
Nil
Nil
$
26.20
Nil
$
2.20
Nil
Nil
$
3.33
$
2.24
Nil
Nil
$
2.50
Nil
$
17.28
Nil
Nil
Nil
Nil
Nil
Nil
$
4.49
$
2.58
$
9.94
$
2.60
Nil
Nil
Nil
$
2.26
Nil
Nil
Nil
Nil
Nil
$
5.02
Nil
$
1.46
Nil
Nil
$
3.93
$
1.31
Nil
Nil
Nil
$
5.51
Nil
$
25.00
$
6.99
$
4.45
$
3.44
$
1.27
$
3.00
Nil
Nil
$
1.00
Nil
$
5.27
Nil
Nil
Nil
Nil
Nil
Nil
$
1.50
Nil
Nil
Nil
Nil
$
3.33
$
2.89
$
1.24
$
1.61
$
4.65
$
1.27
$
2.23
Nil
$
5.16
Nil
Nil
$
2.00
Nil
$
3.09
$
5.27
$
3.69
$
3.00
$
2.67
Nil
Nil
$
4.06
$
1.33
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
1.19
Nil
Nil
$
5.00
$
10.56
$
10.44
$
2.54
Nil
Nil
Nil
$
1.37
Nil
Nil
$
4.55
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
11.18
Nil
Nil
Nil
Nil
$
0.95
Nil
Nil
$
12.43
$
1.27
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
1.58
$
1.74
Nil
Nil
Nil
Nil
$
1.48
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
6.79
$
3.84
Nil
$
1.82
Nil
$
16.14
$
5.97
Nil
$
3.38
Nil
Nil
$
1.30
$
3.00
Nil
Nil
$
2.00
$
1.19
$
3.47
$
3.31
$
2.00
$
4.17
Nil
Nil
$
3.67
Nil
$
4.65
Nil
Nil
Nil
$
3.33
$
2.36
$
20.00
$
4.17
$
4.68
$
5.06
Nil
Nil
$
4.64
Nil
$
40.03
Nil
Nil
$
3.19
Nil
Nil
Nil
$
4.03
Nil
$
6.29
$
3.00
Nil
$
4.43
$
3.34
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
3.07
$
6.24
$
2.05
Nil
$
20.00
Nil
Nil
$
6.50
Nil
Nil
$
3.31
$
2.16
Nil
Nil
Nil
$
6.95
Nil
$
3.76
Nil
Nil
Nil
Nil
$
1.23
Nil
$
7.43
Nil
$
1.21
Nil
Nil
$
4.14
Nil
Nil
Nil
Nil
Nil
Nil
$
2.23
$
1.36
Nil
Nil
$
1.69
$
2.00
Nil
Nil
Nil
Nil
$
2.12
$
4.11
$
1.28
$
1.76
$
2.33
$
2.40
$
1.30
$
0.89
$
0.94
$
0.84
$
8.87
$
6.36
Nil
Nil
Nil
Nil
$
8.87
$
1.29
Nil
Nil
Nil
Nil
$
8.23
$
2.36
Nil
$
2.82
$
10.80
Nil
$
10.83
Nil
$
6.69
$
8.04
$
11.85
Nil
$
0.91
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
3.74
$
6.30
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
3.66
Nil
Nil
Nil
Nil
$
3.91
Nil
$
3.71
Nil
$
2.60
$
1.95
$
1.06
$
2.75
$
19.87
$
2.89
Nil
$
3.20
$
3.00
Nil
Nil
Nil
Nil
$
5.00
Nil
$
2.38
Nil
Nil
Nil
Nil
$
2.70
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
6.49
$
4.50
Nil
Nil
Nil
Nil
$
7.08
$
3.70
$
0.82
$
3.12
Nil
$
6.60
Nil
Nil
$
1.04
Nil
Nil
Nil
$
3.12
Nil
Nil
Nil
Nil
Nil
$
0.52
Nil
Nil
Nil
$
0.95
Nil
Nil
Nil
$
1.44
Nil
$
2.04
Nil
Nil
Nil
Nil
$
2.53
$
4.31
Nil
Nil
Nil
$
1.62
$
3.82
$
3.83
$
2.62
Nil
$
4.05
$
3.00
Nil
$
1.52
$
1.82
$
4.07
Nil
$
5.67
$
1.47
$
1.99
$
4.63
$
1.30
$
1.57
Nil
$
1.39
$
1.37
Nil
Nil
Nil
Nil
$
3.40
$
2.02
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
4.00
$
1.89
Nil
Nil
$
3.16
$
2.64
$
3.67
Nil
Nil
Nil
Nil
$
2.62
Nil
$
7.79
Nil
Nil
$
3.58
Nil
Nil
Nil
Nil
Nil
Nil
$
9.68
$
6.75
Nil
Nil
Nil
$
0.55
Nil
Nil
Nil
Nil
Nil
$
4.35
$
4.14
$
3.76
$
1.06
$
3.54
Nil
Nil
$
4.03
Nil
Nil
Nil
Nil
$
3.63
Nil
$
0.92
$
53.39
$
4.21
$
2.00
Nil
$
8.67
$
3.91
$
4.01
$
4.71
$
2.42
$
0.93
$
4.67
$
10.85
Nil
$
10.00
Nil
Nil
Nil
Nil
$
3.35
$
6.92
$
3.32
Nil
$
1.24
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
4.97
$
6.40
$
1.87
Nil
Nil
Nil
Nil
Nil
Nil
$
7.00
Nil
$
1.20
$
3.89
Nil
$
5.00
$
1.67
$
2.66
$
12.38
Nil
Nil
Nil
Nil
Nil
$
4.38
Nil
$
1.66
Nil
Nil
Nil
$
4.56
$
1.68
$
2.20
Nil
$
8.59
$
1.14
Nil
Nil
Nil
$
9.91
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
1.27
Nil
Nil
$
2.59
Nil
$
3.37
$
2.05
$
3.61
$
2.44
Nil
Nil
Nil
$
1.36
Nil
Nil
Nil
Nil
$
2.92
$
2.91
$
202.93
$
26.28
Nil
Nil
Nil
Nil
$
6.00
$
26.30
$
0.53
$
2.30
Nil
Nil
Nil
Nil
$
9.74
Nil
Nil
Nil
Nil
$
4.04
$
3.98
$
6.51
Nil
Nil
Nil
Nil
$
3.74
$
3.00
$
3.00
$
5.73
$
3.00
Nil
Nil
$
2.11
Nil
$
0.37
Nil
$
$
2.50
1,000.00
Nil
Nil
Nil
Nil
Nil
$
4.16
Nil
Nil
Nil
Nil
$
2.04
Nil
Nil
Nil
Nil
$
3.00
$
3.44
Nil
Nil
Nil
$
4.57
$
3.03
Nil
Nil
Nil
Nil
Nil
Nil
$
3.95
$
2.21
$
2.34
Nil
Nil
Nil
$
3.66
$
2.85
$
6.81
$
0.54
$
3.77
Nil
$
2.21
Nil
$
6.04
Nil
Nil
Nil
Nil
$
1.25
Nil
Nil
$
1.70
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
1.63
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
2.16
$
2.22
Nil
Nil
Nil
$
0.38
$
1.34
Nil
Nil
$
1.85
$
1.16
Nil
Nil
Nil
Nil
Nil
$
2.30
Nil
Nil
$
0.53
Nil
Nil
Nil
$
2.72
$
6.84
Nil
$
1.46
Nil
$
3.94
Nil
$
0.95
$
1.80
Nil
Nil
Nil
Nil
$
4.94
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
2.16
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
1.94
Nil
Nil
Nil
Nil
$
2.61
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
2.84
Nil
Nil
Nil
$
10.81
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
1.21
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
$
1.23
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Nil
Local Media Costs
Cost
Outdoor Billboards on Main Street
$350
Local Cable TV (30 sec)
$45
Local Cable TV (15 sec)
$25
Radio Ads (60 sec)
$45
Radio Ads (30 sec)
$30
Radio Ads (10 sec)
$10
Direct Mail (Valpac Coupons)
$500
Valley Magazine (1/2 page)
$350
Valley Magazine (full page)
$500
University Student Newspaper (1/8 page)
$200
University Student Newspaper (1/4 page)
$300
University Student Newspaper (1/3 page)
$350
Local Newspaper (1/8 page)
$250
Local Newspaper (1/4 page)
$400
Local Newspaper (1/3 page)
$500
Google Adwords (Keywords)
Variable PPC
Facebook Ads
Variable PPC
Instagram
Variable PPC
Valley Residents ages 18+
89,976
Total Households
38,393
Households with Broadband
87.8%
Average Daily Traffic on Main Street
30,000
Average Hourly Radio Listeners
600
Number of Households w/ Mail
38,393
University Students Who Read Student Newspaper
3,500
Number of Local Newspaper Subscriber Households
5,000
Average PPC Cost for Google, Facebook, Instagram
$2.00
Note: All local radio and Cable TV ads are classified as ROS
(run of station) and can be placed at the discretion of the
station. For the purpose of the assignment, assume an
average rating of 0.2 for all progamming.
MKT/498 v9
Wk 5 – Westside Coffee Company
Customer Segments
The owners at the Westside Coffee Company have asked you to help them define their target audience a
bit more clearly.
Overall, their customer base is:
• 64% female
• 36% male
Customers Five Segments with Percentage and Description
Customer Segment
Percentage
Description
“Pick-Me-Ups”
48%
For these customers get in, get their coffee, and
get out.
“Laptop Campers”
15%
For these customers, this is their second office,
and they love working surrounded by the buzz
“Espresso Escapists”
17%
For these customers, they have extra time to
kill, so they head to the nearby coffee shop for a
break.
“Mocha Meet Ups”
10%
For these customers, the coffee shop is a
convenient, comfortable place for them to meet
friends, clients, and sometimes first dates.
“Joe Aficionados”
10%
For these customers, they are the devotees of
their coffee shop. They’ve gone for a while and
take pride in everyone knowing who they are.
Copyright 2021 by University of Phoenix. All rights reserved.
Annual Marketing Plan Calendar
1st Quarter 1st Quarter 1st Quarter 2nd Quarter 2nd Quarter 2nd Quarter 3rd Quarter 3rd Quarter 3rd Quarter
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
Consumer Promotions
Enter Promotion Here
Enter Promotion Here
Enter Promotion Here
Enter Promotion Here
Trade Promotions
Enter Promotion Here
Enter Promotion Here
Enter Promotion Here
Enter Promotion Here
Advertising
Online ads
Mobile text ads
Magazine ads
Transit ads
Television
Radio
Newspaper
Agency fees
Direct Marketing
Email newsletters
Direct mail
Mobile QR codes
Text messaging
Collateral Materials
Brochure
Sell sheets
Promotional items
Video/multimedia
Public Relations
Press releases
Events
Social Media
Facebook
LinkedIn
Twitter
Instagram
Copyright 2012 – www.SBMarketingTools.com
Website
Content/landing page
SEO campaign
Mobile website
Shade using the
corresponding colors to
show length of campaign
or enter the marketing
activity during the month
it will occur, with optional
notes. See worksheet 2
(Sample Data) for
example.
Copyright 2012 – www.SBMarketingTools.com
4th Quarter 4th Quarter 4th Quarter
OCT
NOV
DEC
BUDGET
Copyright 2012 – www.SBMarketingTools.com
Total Cost
Copyright 2012 – www.SBMarketingTools.com
Annual Marketing Plan Calendar
1st Quarter
1st Quarter
1st Quarter
2nd Quarter
2nd Quarter
JAN
FEB
MAR
APR
MAY
JUN
–
–
–
–
–
–
Launch of Q1
campaign
ongoing print
ads
Launch of Q1
campaign
ongoing print
ads
Local Radio
Keyword
Auctions
–
Advertising
Online ads
Mobile text ads
online ads
Television
ongoing print
ads
Local Radio
Keyword Auctions
–
Retargeting
Direct Marketing
Retargeting
Email newsletters
monthly
newsletters
every month
–
Retargeting
Direct
Marketing
Retargeting
–
online ads
ongoing print
ads
Retargeting
–
–
–
–
–
–
–
–
Brochure
–
–
–
–
–
–
–
–
–
–
–
–
–
Social Media
Facebook
Sell sheets
–
3rd Quarter
4th Quarter
AUG
SEP
OCT
–
–
–
–
Email
newsletters
ongoing print
ads
Launch of Q2
campaign
ongoing print
ads
Launch of Q2
campaign
ongoing print
ads
ongoing print
ads
–
Local Radio
ongoing print
ads
–
–
Retargeting
monthly
newsletters
every month
Retargeting
monthly
newsletters
every month
Retargeting
Email
newsletters
Retargeting
–
Retargeting
–
monthly
newsletters
every month
monthly
newsletters
every month
Direct mail
Mobile QR
codes
–
–
–
–
–
–
–
–
–
–
–
Brochure
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
Promotional
items
Direct mail
Mobile QR
codes
ongoing print
ads
Sell sheets
Sell sheets
–
Promotional
items
–
–
–
–
–
–
–
–
Product A
–
–
–
–
New market
–
–
–
–
New market
–
–
–
–
–
New market
–
–
–
–
–
–
–
ongoing
Facebook
promos
ongoing
Facebook
promos
ongoing
Facebook
promos
LinkedIn Ads
LinkedIn Ads
Twitter
Instagram
Twitter
Instagram
–
Campaign
page
–
–
–
–
–
Launch
Facebook ads
ongoing
Facebook
promos
ongoing
Facebook
promos
ongoing
Facebook
promos
LinkedIn Ads
LinkedIn Ads
LinkedIn Ads
LinkedIn Ads
LinkedIn Ads
Twitter
Instagram
Twitter
Instagram
Twitter
Instagram
Twitter
Instagram
Twitter
Instagram
ongoing
Facebook
promos
ongoing
Facebook
promos
LinkedIn Ads
ongoing
Facebook
promos
Launch
LinkedIn ads
LinkedIn Ads
Twitter
Instagram
Twitter
Instagram
Twitter
Instagram
LinkedIn
Twitter
Instagram
Website / Mobile
Content/landing page
–
Direct mail
Mobile QR
codes
–
–
Retargeting
Direct mail
Mobile QR
codes
–
Public Relations
Press releases
Content Marketing
–
Email
newsletters
Collateral
Brochure
Sell sheets
Promotional items
Video/multimedia
(YouTube)
ongoing print
ads
monthly
newsletters
every month
–
3rd Quarter
JUL
online ads
monthly
newsletters
every month
Direct mail
Mobile QR codes
–
2nd Quarter 3rd Quarter
–
–
–
–
Copyright
2012- – www.SBMarketingTools.com
–
–
–
Campaign page
–
–
–
–
SEO campaign
Mobile website
ongoing SEO
review
–
ongoing SEO
review
ongoing SEO
review
ongoing SEO
review
–
–
–
ongoing SEO
review
Launch
ongoing SEO
review
ongoing SEO
review
ongoing SEO
review
ongoing SEO
review
ongoing SEO
review
–
–
–
–
–
Copyright 2012 – www.SBMarketingTools.com
4th Quarter
4th Quarter
NOV
DEC
–
–
online ads
ongoing print
ads
ongoing print
ads
Local Radio
ongoing print
ads
Local Radio
ongoing print
ads
Retargeting
Retargeting
Email
newsletters
–
$
10.000.00
$
8.000.00
$
$
6.000.00
5.000.00
$
$
20.000.00
25.000.00
$
$
3.000.00
10.000.00
$
500.00
$
$
2.500.00
1.500.00
$
3.000.00
$
5.000.00
$
3.000.00
$
2.000.00
$
$
$
2.000.00
2.000.00
2.000.00
$
2.000.00
monthly
newsletters
every month
Direct mail
Mobile QR
codes
–
–
–
–
–
–
Video/
multimedia
(YouTube)
Budget
Video/
multimedia
(YouTube)
–
–
–
–
–
–
–
–
ongoing
Facebook
promos
ongoing
Facebook
promos
LinkedIn Ads
LinkedIn Ads
Twitter
Instagram
Twitter
Instagram
–
–
–
–
Copyright 2012 – www.SBMarketingTools.com
ongoing SEO
review
Optimize
ongoing SEO
review
–
$
$
10.000.00
5.000.00
$ 127.500.00
Copyright 2012 – www.SBMarketingTools.com
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